Monday, June 23, 2008

Changing Times

Here are some more statistics that you've probably heard about. To quote thebookseller.com article, "Young see threat to bookshops," by Alison Flood:

Only half of young people aged 18-24 years old think people will still be using bookshops in 20 years' time. That was one of the statistics revealed at The Bookseller's Reading The Future conference on Thursday, which presented new consumer research into the reading and buying habits of 1,000 adults across the country.

Delegates heard from William Higham of agency Next Big Thing, which conducted the research. Higham reported that 56% of 18-24s think people will still be using bookshops in 20 years' time. Looking deeper into 18-24 year olds' reading habits, he found that 28% were favourable towards the idea of e-readers, compared to 9% of 65+ year olds, and 40% liked the idea of downloadable chapters of books, compared to 7% of 65+ year olds.


So the younger generation is apparently open to a change toward ebooks in the future.

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